Do you get more shares and engagement from your social media images? Listed below are 5 elements you can put together in order to create the best images to post on your socials.
Emotion is the driving force for people to share images. If the readers feel the message delivered, they will share it. The more feelings conveyed, the more it can go viral. To make images emotional, there are factors to consider – color, font choice, complexity, and what makes readers feel these emotions – admiration, interest, serenity, amazement, and astonishment.
Audience respond to relevant images so create an image that makes sense. Make sure it fits your niche and brand, and is easy to understand.
Studies have shown that colors impact the sharing habits of readers. Results reveal that red, purple and pink promotes sharing while green, black, blue and yellow stop readers from sharing. Use the right colors next time you create social images so you get maximum shares.
In choosing fonts, think beyond the words you have written. Fonts should also say what you are trying to tell your audience. Never let your readers struggle to get your message. Opt for the most readable font and not the prettiest font.
Hashtags and Text
Make your audience interact by using the right words, phrases, and hashtags. Quotes that fit the image are powerful. A strong message can get your social images viral.