Google are continuing the emphasis on FRESH content and removing Keyword Stuffed pages They just released 53 Changes to the algorithm. There was a great write up about it on SearchEngineLand. Join us for this weeks SEO news update:

Highlights this week:
- How to protect against penguin
- Remember to target related terms as well as targeted phrases
- Use this package to get ten different links to support your SEO Partner campaign
- Too much focus on only a few phrases is not ideal so rotate them often
- Search for related phrases by typing your website address into SEM Rush
- Increasing conversions gets you profit results
- Install a heatmap to gather data and increase conversion possibilites

Get started with an SEO Package today

Google Announces 53 New Changes is a post from: Quality Content Distribution

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1. SEO News Late April – Google Penguin Algorithm Update – What To Do The new Google algorithm update is rumoured to be called...

What an interesting week  this has been with Penguin problems springing up all over the web. Penguin was the update we posted about recently. Since the release Google have been asking for feedback on the release. We have researched a lot this week and came to the following conclusions:

Summary notes:

• Penguin targets over use of keyword in anchor text and on-site interlinking
• We have removed smart plugins from our sites that inter-link keywords between pages (SEO Smart Links)
• A more themed plugin to use for that is YARPP because it is based on relevancy and uses the post titles rather than a keyword
• Add social sharing widgets to your website to help people easily share your content
• Ensure your inbound link profile has many different words and reduced instance of specific keywords
• Naturalize the page titles, headlines and body text of your site. Keyword sprinkling is out of date
• Remove all lingering links from dead blog networks
• Add fresh content to your website

Comments are welcome

Making Penguins Happy – News May 3rd 2012 is a post from: Quality Content Distribution

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Google have put up a feedback form you can fill out if you think ‘they got it wrong’ and you want them to re-consider.

Click on the Penguin

Penguin Slap Feedback Form is a post from: Quality Content Distribution

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1. SEO News Late April – Google Penguin Algorithm Update – What To Do The new Google algorithm update is rumoured to be called...

The new Google algorithm update is rumoured to be called ‘Penguin’ impacting about 3% of all web searches. It appears to have affected some websites that is should perhaps not have impacted. I expect there will be another release soon to fine tune this. Google also indicate that good SEO is still ok.

SEO News Summary:

• Google released the ‘Penguin’ algorithm update and there is a lot of speculation at this stage
• Mix your backlink anchor text to avoid over optimization
• Get social links to balance your profile. Real users share content.
• Make sure your site is high quality with fresh themed content
• Login to Google webmaster tools and check for errors
• Check what keywords you rank for and that people search for
• Check for warning messages and see who links to you and have bad links removed
• Avoid sitewide links from other sites that link to one of your pages
• SEO Partner is busy and able to complete all work
• Recurring monthly packages are price protected

More Resources

Google Webmaster Tools

Google search query data

Recovery Advice 

SEO News Late April – Google Penguin Algorithm Update – What To Do is a post from: Quality Content Distribution

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In this news episode we cover servers, site tips, link tips and keyword theming…

We recommend you use Naked Links:

Summary 

• If  you do a lot of sales from your site get dedicated hosting to avoid a bad IP neighbourhood.
• Make sure you have easy navigation, privacy and terms of use pages on your website.
• Check the ‘cache’ date of your website and see how recently you were updated. Use SEOquake.
• Google are getting really good at recognizing themes so use related phrases in your content.
• Avoid tracking links. It means you are reducing the risk of people reverse engineering your campaigns
• You  can arrange to switch your campaign over to naked links at support.

See you on the next update!

Going Naked! – SEO Partner News 20th April 2012 is a post from: Quality Content Distribution

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Google created a video showing several ways you can create great content for your website. Creating great content on the site you would like us to promote will increase the results you get:

Content Ideas for getting people to link to your website:

• Avoid the over-use of controversy – it weakens your ability to get attention.
• Participate in the community. Join discussions, make comments, answer questions and share great ideas
• Post about great data. Collate original research information and publish the results. Do a ‘versus’ article.
• Create  a newsletter so that you can encourage repeat visits to the site.
• Place content where people are such as social media sites.
• Do a presentation and publish the presentation on your website
• Create an authority blog and post leadership content and establish yourself as a go to resource.
• How to and tutorials are highly valuable.
• Create a product or service that people can use and they will link to it. open source software is a great tool.
• Be sure to make the site easy to navigate and locate the content once someone arrives to your site
• Add videos. Videos are super easy to make or embed from YouTube

Good luck enhancing your content and you will get plenty of links!

Content Ideas is a post from: Quality Content Distribution

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With our reports just back we can confirm that the new researched and tested customized content distribution maps are working beautifully!

This is what our maps look like:

Highlights this week:
- The new linking / distribution maps work really well
- We have done some special RSS mashups to get extra link distribution via social media channels
- The naked links are recommended for more natural link footprints
- Team size has increased and our speed to deliver the work is enhanced as our new maps become familiar

Results Just In !!!

Pro Pack New Map

Domination New Map

Get started with your campaign

Thank you !

SEO News Update Mid April 2012 is a post from: Quality Content Distribution

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Google just released their new Webmaster quality guideline updates. It is worth having a read of them and just below here I have made a video explaining what I think this means to you:

Summary:

• Google have released official validation of what we suspected last month.
• Make sure you have fresh content on your website. The timing matters.
• Hand re-written content will out perform spun content.
• You should add Google +1 buttons to your website.
• Social profiles are more important than ever. Have strong social signals.
• News content will place you above others. Issue press releases often.
• Video marketing freshness will get you more exposure.
• Deep link to all pages on your website  with a variety of words.
• Fresh images will rank better. Images offer higher value to visits.
• Use infographics, rename images and use original pictures.
• Use multiple link sources (we do this already of course).
• SEOpartner customers are doing very well.  Join them!

Resources:

Google Webmaster Guidelines update
Google +1 Button Instructions
InfoGraphic Service (search result)

Get Started with a new content creation and distribution campaign 

SEO Partner News April 2012 is a post from: Quality Content Distribution

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Blog networks get hammered

In the last few weeks several well known Blog networks have been de-indexed. Google have been aggressively removing blog networks from the search results causing a lot of public paid blog post services to be shut down. This is the notice BMR posted on their blog. Note we stopped using BMR in our link maps well before it became an issue for them publicly. We pay attention to the Google webmaster guidelines and also we test each link source. Google have made it clear that they are seeking to de-index all similar paid blog networks. (see this tweet from Matt Cutts). (Our current web promotion maps do not link public blog networks to customer sites).

Issues / Unnatural links Messages

Further to that, there were 700,000 Google Webmaster messages sent out to website owners. reference. Included in them were many messages relating to unnatural links or quality issues.

With this unnatural links message the sites are generally all still indexed ranking as per usual. There is a difference between a warning rather than a de-indexing. This looks like the roll out of the SEO over-optimization campaign. If you got these warnings it could be for a number of reasons. You should check your links in webmaster tools and see if there is anything odd about them. In some cases you might have had links from a de-indexed network. You may also have been the target of a competitor getting bad links. Perhaps you hired a cheap link builder on Fiverr or similar who ran software such as xrumer or scrapebox to generate several low quality links.

The best thing to do to avoid receiving a warning is to make sure you have natural links from places other than blog networks without excessive keyword anchor text links coming to your site. For our SEOpartner customers we are very careful where we submit content. Just as we do for our own websites, we create quality content and distribute it to well regarded sites such as Youtube, WordPress, Blogger, Squidoo, and private sites that are not part of public blog networks. We also specialize in issuing genuine press releases with varied anchor text.

Google know what they want

Google are clear about what they want, quality content and quality content distribution (social, viral, useful). That is what SEO Partner does. We create quality content and distribute it to quality sites by hand. It is worth having a read of Google webmaster guidelines here.

Why the aggressive actions from Google?

Possibly the threat of BING search engine market share increasing and Facebook being the dominant web destination etc…. forces the Google index to have to be better. They have more ability to tune their data points than ever before and a general sweep is designed to spread fear and to cause link sellers to stop selling links. I would say it is working well since we have seen a surge in customers lately. There is a lot of really crappy content on the internet and we agree mostly that this is a good thing for the internet in general. Sometimes the algorithm can unfairly trip a website but as you are about to find out this can be reversed…

Here is what we have been up to this week

The whole team (more than 30 people) and I met face to face and trained on our updated standard operating procedures. The important highlights we have commenced are:

1) We accessed our considerable data set to track what assets / maps and link profiles are performing best and what was not. Our research and development is extremely active.
2) All traffic maps have been refined and double checked to ensure that no public blog networks link to a customer site. (We feel they will all be de-indexed before long).
3) We added more content creation depth to the deliverables. Note we publish the minimum on our site but we often do more behind the scenes.(We like to over deliver).
4) We organised our social media channels into categories for announcing new content. These are hand created profiles with full RSS syndication. We think social signals are important now.
5) On one of our many test domains we were able to successfully reverse one of the very few webmaster warnings we received through the Google webmaster tools. They revoked the original review and restored the site to normal.
6) We extended the amount of time we quote for delivering each package as it does take longer now. Without blog networks submission is a lengthy process but worth it.
7) The price of the Pro was updated to where it should have been last year – 199 one time or 189 for recurring to account for some of the extra costs. (We absorb the rest). As always old recurring plans remain price locked on the lower rate until cancelled.
We decided to add more social no follow links (like from Facebook) and varied anchor text link sources to naturalize the link profiles for customers. Too much of the same anchor text is a bad thing now.
9) Recent ranking reports were collated and rankings improvements are still on track as we have grown to expect.

Our commitment

To date we are not aware of a single SEOpartner customer having a site become de-indexed. We are working extremely hard to look after your site as much as we do ours. In these constantly changing times for SEO companies we remind you that we are not a paid blog network. We are a quality content creation and distribution service. We hand create all content and we hand distribute all content. Please focus heavily on making sure your website meets all Google webmaster guidelines for incredible content and we should all do just fine.

With our considerable team size and research base we are committed to being the quality web marketing team of choice.

News Update 26 March 2012 is a post from: Quality Content Distribution

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There are always changes in the search engine algorithms and we constantly test and measure to place you in the box seat. Please watch this video update:

Key Points:

We are continually using fresh link maps which are designed to get a wide range of quality diverse links to your site. These maps change as we locate better link sources as indicated from our wide range of test sites and experiments. We have noticed (through testing) that some sources have recently been targeted by the largest search engine so we make sure we do not use those sources for your SEO. This is a great time to get an advantage on your competition while they cling to outdated techniques.

Our focus on hand creating profiles and web properties is proving to be a good decision. “Tool’ generated profiles or cheaply sourced mass profiles tend to be deleted very quickly compared to human created profiles.

Hand written and hand re-written article content is the most valuable way to present content to search engines. Our writers are in-house full time and can adapt to UK or USA english as we serve all major English speaking markets.

High quality custom Video and PDF documents bring very trusted link profiles from PDF sharing sites and Video sites. We create all of this premium content in-house. (Domination and Epic packages).

We have increased web 2.0 profiles and also dialled in more (real human) social signals to balance out your link footprint.

One of the special advantages you receive with our service is that we place permanent links from very exclusive and highly mature websites. Just a few of these is a great baseline to build PR and strengthen your rankings.

When you are active on a keyword phrase we wont let anyone else use that phrase. The top page of the search engine is a highly valuable position and we only want to help one person at a time reach it for each phrase.

Top Ranking Tips

Ensure your keyword appears in the page title exactly as you wish to rank for.

Content on your website should be unique and useful to a reader. This is more important than ever with the Panda update and ‘snippets’.

Mix your links between index page and deep inner pages. Also mix your anchor text between several phrases.

If you need additional data such as SEMrush or MajesticSEO reports we have access to these and your account manager can generate them for you. We are on the same team as you and want you to get amazing results.

Tracking links are now optional and not recommended. Go ‘naked’ and make it harder for your competition and search engines to reverse engineer your structured campaigns.

Additional Notes:

If you are reselling our services make sure your site is 100% unique to ours. We do not give permission for anyone to copy our content, design or package deliverables. Add value by being different to us.

We check your before’ and ‘after’ search result positions using 1) a proxy based tool, 2) hand checking in Google via VPN proxy.

If you are using a ‘tool’ to check your search positions please ensure that it is NOT running from your local ISP proxy. This will likely result in you seeing localized search results and NOT what everyone else sees.

We really recommend you also watch this Press Release training at LinkJuice.com

Support Questions can be asked here

SEO Partner News and Tips March 2012 is a post from: Quality Content Distribution

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